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What is American Dream Play House?

What is American Dream Play House?.

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New Prudential Real Estate Poll: Americans Increasingly Optimistic About Homeownership

IRVINE, Calif. – Prudential Real Estate, a Brookfield Residential Property Services company, today released a new national survey showing that Americans are significantly more optimistic about homeownership than they were a year ago. According to the second-annual Prudential Real Estate Outlook Survey, a full 60 percent of Americans have favorable views toward the real estate market. That’s up 8 points since last year.

The survey shows that signs of increasing optimism are widespread:

  • With interest rates at historically low levels, 96 percent agree or somewhat agree that now is a good time to buy.
  • A full 70 percent of respondents have some degree of confidence that property values will improve over the next two years; with an 8 point increase in those very confident or confident compared to last year.
  • 63 percent believe that real estate is a good investment despite the recent market volatility; that’s up 11 points from last year.


The survey confirms that despite the recession, homeownership remains a central part of the American Dream. Eight in 10 respondents said homeownership is very important to them; only 15 percent said the economic downturn made homeownership less important.


“Respondents told us what our sales professionals see every day that, despite recent market volatility, homeownership remains integral to the dreams of most Americans and that consumers’ confidence in the housing market is returning,” said Earl Lee, president, Prudential Real Estate. “This is good news for home buyers and sellers, communities and our economy as a whole. As more people look to take advantage of historic interest rates and prices, we believe the foundation for a sustainable recovery is in sight.”

The survey also highlighted strong ties between homeownership and the community: 77 percent agree that homeownership strengthens a sense of community with 87 percent agreeing or somewhat agreeing that neighborhood comprised of homeowners have a stronger sense of community than neighborhoods made up mainly of renters. This is critical in an environment where two in three respondents believe community feelings in America are declining.


Among the generations, 94 percent of respondents believe that finding the right home and community are crucial to helping their family be happy.   Only a small minority of older Americans said the recent housing crisis made homeownership less important to them. Nearly half Gen Y respondents said it made homeownship more important. Gen Y’ers are particularly optimistic about the road ahead with 72%  expressing favorable views about the residential real estate market.


“Characteristically, many of these consumers, particularly Gen Y, share a firm sense of family and community,” Lee said. “It’s not surprising now that they’re embracing homeownership to build on that sense.”


The survey also highlighted consumer caution in a recovering real estate market: 93 percent of respondents said that the housing crisis reminds them that they must be more careful about buying and selling property. More than 90 percent of respondents said a good real estate sales professional can help them make the right choices about homes and communities; and 71 percent believe good agent representation is more important than ever, up 4% from last year’s survey.


Methodology: Interviews with 1,251 Americans who are “in the market” to buy or sell a home were conducted online by Palisades Media Ventures and Penn Schoen Berland, between Feb. 10 and 20, 2012. Respondents are aged 25-64 with a household income of at least $50,000, and either recently bought/sold a home or are considering buying/selling a home. The margin of error is ± 2.8% for all respondents and higher for subgroups.

Prudential Real Estate is a Brookfield Residential Property Services real estate brokerage franchise company. Prudential Real Estate franchises are independently owned and operated. Companies are selected based upon outstanding performance records and high levels of customer service.

Prudential Real Estate provides franchises with business strategies using Operation Reviews as well as numerous benefits, including access to Prudential Real Estate’s Online Seller Advantage® program, designed to provide real-time information to sellers with the touch of a keystroke, and Online Buyer Advantage®, which enables consumers to easily search for property in all 50 states and the District of Columbia. Prudential Real Estate is one of the largest real estate brokerage franchise networks in North America, with more than 1,500 franchise offices and 50,000 sales professionals as of December 31, 2011.

Prudential, the Prudential logo and the Rock symbol are service marks of Prudential Financial, Inc. and its related entities and are used under license, with no other affiliation with Prudential.

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Beyond Real Estate Group Joins Prudential Prime Properties

Hudson, MA – Prudential Prime Properties announced today that Beyond Real Estate has merged with Prudential Prime Properties. With the completion of this transaction, Prudential Prime Properties continues to strengthen its presence in the Hudson market area.

“More agents, more sold houses and more ‘We broke Records this month’, We are the #1 Real Estate Company in Hudson!!!,” said Kristin Grey-Lembo, Leader of the Beyond Group.

Prudential Prime Properties has 17 offices in Massachusetts, Southern Maine and Rhode Island and was founded in 1993. Since that time it has earned a host of honors, including the esteemed Gibraltar award, given annually to the top 50 companies in the Prudential Real Estate network.

The Beyond Group joins another recent acquisition also of Hudson, 495 Realty. The combined strengths of these companies increases Prime Properties’ visibility in the local market, and helps to establish the growing real estate company as the ONE Clear Choice for New England Real Estate.

“We are excited to have Beyond Real Estate join the growing Prudential Prime Properties family, as we share an ongoing commitment to ultimate customer service through high tech, high touch, and innovative tools and services.” said Nancy L. Quinn, President & CEO of Prudential Prime Properties.

Prudential Real Estate and Relocation Services was recently purchased by Brookfield, with the franchises being independently owned and operated. Companies are selected based upon outstanding performance records, high levels of customer service and shared business values with those of Prudential Real Estate.

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EASTWOOD GROUP REAL ESTATE MERGES WITH PRUDENTIAL PRIME PROPERTIES

Whitinsville, MA – Prudential Prime Properties announced today that Eastwood Group Real Estate has merged with Prudential Prime Properties. With the completion of this transaction, Prudential Prime Properties strengthens its presence in the Northbridge market area.

“By joining Prudential Prime Properties, we now have access to greater resources, a state-of the-art technology platform, plus expanded reach through a national referral system, enabling us to serve buyers and sellers even better,” said Edward Renaud, President of Eastwood Group Real Estate.

Prudential Prime Properties has 17 offices in Massachusetts, Southern Maine and Rhode Island and was founded in 1993. Since that time it has earned a host of honors, including the esteemed Gibraltar award, given annually to the top 50 companies in the Prudential Real Estate network.

The combined office is under the leadership of Randall DeVries, Vice President of Prudential Prime Properties. Randall is the 2011 President for the Worcester Board of Realtors and has 28 years real estate experience in the Northbridge area. The office is located at 971 Providence Road, Whitinsville.

“We are pleased to have Eastwood Group Real Estate join Prudential Prime Properties, as we share their philosophy of service to the community along with our ongoing commitment to ultimate customer service through high touch and innovation.” said Randall DeVries.

Prudential Real Estate and Relocation Services was recently purchased by Brookfield, with the franchises being independently owned and operated. Companies are selected based upon outstanding performance records, high levels of customer service and shared business values with those of Prudential Real Estate.

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Exciting News! Prudential Real Estate & Relocation Acquisition by Brookfield RPS Creates Industry Powerhouse!

From the Desk of Nancy L. Quinn, President & CEO of Prudential Prime Properties:

Late yesterday afternoon we learned that Prudential Real Estate & Relocation was acquired by Brookfield Residential Property Services, a global real estate and relocation company. Brookfield is a premier organization with real estate in its DNA and over $150 billion in assets. Businesses include residential brokerage, global employee relocation and data analytics. This transaction creates a global real estate and relocation services company in the US, Canada, Mexico, Portugal, China, Brazil, India, France, Australia & Singapore. Our relocation company DOUBLES in size as a result of the sale.

While this certainly will bring exciting changes and opportunities, we will continue to operate as Prudential Prime Properties, provide the same exceptional level of service to our clients, and will continue to use the great tools and systems that have benefitted our staff, agents and clients. Likely, we will gain access to other great tools that Brookfield already has in place.

Earl Lee, the former president of Prudential Real Estate & Relocation Services is taking an expanded role in the combined companies, and his enthusiasm and excitement are contagious. In his own words from twitter yesterday, “1+1=3 Brookfield Residential Property Services & Prudential Real Estate and Relocation Svcs: 2 fine companies now form an even better one.

This historic day positions two industry leading companies across the globe, and helps us become part of the 3rd largest residential real estate brokerage in North America, and the world’s second largest relocation services provider.

“Life is change. Growth is optional. Choose wisely.” – William Somerset Maugham

If you have any questions, please do not hesitate to contact me at nledgard@neppi.com or (978) 897-2781 x15″

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8th Annual Sunshine Kids Charity Golf Tournament & Auction


Our 8th Annual Sunshine Kids Charity Golf Tournament is just around the corner! We have been busy planning this event for months now, and are very excited. This year will be over the top!

Lots of great items keep coming in and we are psyched to announce that we have just received 4 Tickets to the New England Revolution 2012 Season Home Opener, 4 Tickets to the Portland Sea Dogs, a Worcester Sharks Basket including an Official 5th Anniversary Game Puck autographed by Alex Stalock, Jonathan Cheechoo Autographed Player Card, “This is Sharks Territory” sign and 4 tickets to any Worcester Sharks home game through December, 2011, and a TON of other great items including an Autographed Print of Zdeno Chara battling it out against Evgeny Artyukhin of the Tampa Bay Lighting during a game on March 31, 2009 at the TD Banknorth Garden in Boston, and an Autographed Wes Welker Away Jersey.

With help from our participants, sponsors, volunteers, donors and staff, we are pleased to announce that we have raised over $270,000 for the Sunshine Kids foundation over the past 7 years. We hope you will join in our fundraising efforts for this worthwhile cause. To register for golf, dinner, sponsorship opportunities or for more information about this and our other fundraising efforts, please visit pppPresents.com

Interested in donating an item or bidding in our online auction? Click here to view our Online Auction Site!

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What is this thing?

You have probably noticed these little buggers popping up everywhere, from print ads to real estate yard signs, and even on the web, but may not have a clue what they are or what they do.

These funny blocks are called QR Codes (which stands for Quick Response) and can hold about 7 kB of information. The more information they contain, the smaller the blocks become, making them more difficult to read.

QR Codes have many practical applications in today’s society, but are often misused by those who are excited about them, but seem to miss the point. Since a QR Code is meant to be scanned on a mobile device such as a smart phone or tablet, it needs to point to a mobile friendly set of information, such as a mobile version of a website, a phone number or a message.

We have been using QR Codes in our advertising since last September. We create one for each listing that points to a mobile version of that listing, complete with photos, details and listing agent information. We have found that they are a great tool in helping consumers reach out to us and to find more information about the property they are interested in.

To find out more about our use of QR Codes, or about use of technology as a listing tool, please feel free to contact us at info@neppi.com

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Americans confident in recovery of real estate market

New national survey echoes New England consumers’ belief in real estate as a good investment

Boston, MA — The majority of America’s potential homebuyers and sellers — 68 percent — believe that the real estate market and property values will recover in the next year or two, according to a new survey by Prudential Real Estate and Relocation Services, a Prudential Financial, Inc. company.  This exceeds the 47 percent of Americans who expected house prices would rise in a similar survey conducted in April 2010, underscoring a more bullish outlook for the real estate market today.  In addition, 86 percent of Americans believe real estate is a good investment despite the market volatility of the past few years. The Prudential Real Estate Outlook Survey of 1,253 Americans between the ages of 25-64 in the market for buying a home was conducted Jan. 20-27, 2011.

The national survey reveals that six in 10 respondents are more interested in buying real estate (58%) and are optimistic about buying given the momentum of the economic recovery (59%).  It also shows that although the price of many Americans’ homes declined during the recession, 89 percent recognize they can also buy a new house at a lower price.

“This survey clearly demonstrates that Americans nationally and locally continue to be optimistic about the real estate market and believe that home prices will rise,” said Nancy Ledgard Quinn, President and CEO of Prudential Prime Properties.  “A key take away from the survey is although consumers recognize that it is a good time to buy, they are concerned about their ability to sell their homes. This is one of the reasons for a slowdown in New England’s recovery.”

For those on the fence about buying, uncertainty about selling an existing home (77 percent), concern about getting a fair price for the home (67 percent) and emotions (58 percent) are holding them back.  For those who have sold homes in the past year, despite the down market 78 percent report that they were satisfied with the sale.  Of these, 32 percent were very satisfied with the final price of their home and 46 percent were grateful they were able to sell given market conditions.  A relatively small number, 22 percent, indicated that they were disappointed or resentful about the price they received for their home.

The survey highlighted Americans’ interest in trading up their homes.  Of the 45 percent looking to trade up, 64 percent wanted more space or property, 49 percent a nicer house and 41 percent a better neighborhood.  Only 21 percent surveyed said they were looking to scale down, and 34 percent said that they wanted a similar home.

The survey highlighted the importance of getting the right price in today’s market —74 percent of buyers believe that many homes could meet their needs and that price is a significant differentiator, while 26 percent stated that they were willing to pay top of market for a home that specifically suits their needs.  In setting the right price, however, sellers were split—with 53 percent wanting to price right at or slightly below market to attract more bids and 47 percent wanting to price slightly higher than market and hoping to find a buyer willing to pay more.

The majority of respondents underscored the importance of real estate agents in the process of buying or selling their home.  Seventy-five percent of those surveyed said that an agent is very important or essential to this process, with only 24 percent saying agents are helpful but not imperative.

“Americans continue to see real estate agents as having a very important role in helping them price, buy and sell their homes; which is reflective of our market as well,” added Nancy. “Although the data underscores the value real estate agents provide, it also shows that the industry needs to continue to work hard to meet clients’ unique needs.”

The Prudential Real Estate Outlook Survey was conducted online. The margin of error is +/- 3 percent. A more detailed breakdown of the data is available, as well as supporting charts and visuals, at http://www.news.prudential.com.

Prudential Real Estate and Relocation Services is Prudential’s integrated real estate brokerage franchise and relocation services business. Prudential Real Estate franchises are independently owned and operated. Companies are selected based upon outstanding performance records, high levels of customer service and shared business values with those of Prudential. Prudential Real Estate is one of the largest real estate brokerage franchise networks in North America, with more than 1,600 franchise offices and 54,100 sales professionals in the franchise Network as of Dec. 31, 2010.

Prudential Financial, Inc. (NYSE: PRU), a financial services leader with approximately $784 billion of assets under management as of Dec. 31, 2010, has operations in the United States, Asia, Europe, and Latin America. Leveraging its heritage of life insurance and asset management expertise, Prudential is focused on helping individual and institutional customers grow and protect their wealth. In the U.S., the company’s Rock symbol is an icon of strength, stability, expertise and innovation that has stood the test of time. Prudential’s businesses offer a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, investment management, and real estate services. For more information, please visit www.news.prudential.com.

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What changes in the Massachusetts Homestead Law means to homeowners

What changes in the Massachusetts Homestead Law means to homeowners

On December 16, 2010, Governor Deval Patrick signed into law a series of important amendments to the Homestead Act (Mass. General Laws, Ch. 188) that current and future homeowners should know about. These changes will go into law on March 16, 2011.

At this point, you might very well be asking yourself what’s a “Homestead”? Actually, the exact term is “Declaration of Estate of Homestead.”

This declaration is a legal document filed at the registry of deeds that informs the public that the homeowner is asserting his/her rights to protect the equity in the home from subsequent creditors. Upon filing a Declaration of Homestead, a person’s primary residence is protected against subsequent attachment, suit, or bankruptcy to the extent of five hundred thousand dollars ($500,000) of equity per residence, per family.

While a Homestead can protect the equity in many situations, there are some obligations that are not covered, such as debts relating to the purchase of the home (purchase money mortgages), tax obligations, and child/spousal support obligations.

The Two Major Changes You Should Be Concerned With:

Under existing law, homeowners must file a Declaration of Homestead at the registry of deeds to obtain coverage. In March 2011 when these changes become effective, there will be automatic coverage in the amount of $125,000 without any filing. However (and this is important to know), in order to obtain the maximum coverage of $500,000, the homeowner must still file the Declaration at the registry.This automatic coverage will protect homeowners who may not have heard of the Homestead Act, but clearly there remains a significant benefit to filing the Declaration at the registry.
Although the maximum amount of coverage has not changed, the Act now allows homeowners to sell their primary residence, yet maintain the same Homestead protection on the proceeds of the sale. This protection is available for one year from the time of the sale or when a new primary residence is purchased, whichever is sooner.This new consumer-friendly provision may allow a homeowner who, for example, needs to sell the home to relocate for a new job or downsize their current home to a smaller home or condo. In some cases, this may provide an opportunity for a homeowner with debt-related issues to still purchase another home.
There are other changes to the law, but these are two of the major ones. Just remember, with many issues, homeowners should consult their personal attorney regarding specific legal questions about the Homestead Act and how they may or may not be impacted by the new changes.

Post Published: 06 January 2011
Author: mmcdonagh

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